• Crisis Management
  • Government Relations
  • Grassroots Coalition Building
  • Media Relations
  • Political Consulting
  • Public Affairs Campaign Management
  • Small Business Advisory Services
  • Think Tank/NGO Engagement
Aaron Siegel

Aaron Siegel


Aaron Siegel serves as Director in Mercury’s New York City Office. His areas of expertise are political campaigns, public affairs, grassroots coalition building, statistical analysis, political strategy & messaging, and digital outreach.

Six years’ experience running political campaigns, achieving an undefeated record along the way

As Campaign Manager, led a team that flipped a Pennsylvania House seat from Red-to-Blue for the first time in 37 years

Spent time as the Deputy Program Director at a prominent non-profit organization

Named a 2021 New York League of Conservation Voter’s Emerging Leader

Strategic advisor to several non-profits and political organizations across New York

As Campaign Manager, led a clean sweep of Glen Cove’s 2019 municipal elections, flipping 5 council seats from Red-to-Blue in the process

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Aaron Siegel is a New York based political strategist and public affairs professional.

With over a decade of experience, Aaron has managed and won races at the city, state, and federal levels. His notable victories include; guiding Assemblywoman Taylor Darling to her improbably victory over a 30+ year incumbent in 2018, electing a Democrat to a Pennsylvania state house seat that had been held by Republicans for 38 consecutive years, and leading the Glen Cove Democrats to a clean sweep Citywide victory in 2018, flipping over 70% of elected seats red-to-blue in the process.

In addition to his political work, Aaron also spent years working in the government and non-profit sectors; experience which helps guide his approach and strategy for each client.

Since joining the team at Mercury Public Affairs in December 2021, Aaron has expanded his areas of practice to include small business & not-for-profit development consulting, social justice legislative advocacy, and advising burgeoning Cannapreneurs. Aaron played a key role on the team that won one of New York State’s first Cannabis Dispensary licenses.

In his spare time Aaron volunteers as a youth baseball coach, and recently joined Lasagna Love; where he cooks and delivers dinners to neighbors in need.

Aaron currently resides in Oceanside, NY with his wife Amelia, their husky Luna, and the newest addition to their family; their daughter Penelope, who they welcomed in February of 2023.