Mercury manages crisis situations in a multitude of industries through transparency, honesty, relentlessness and speed. We deftly craft strategies that put our clients ahead of rapid political and regulatory changes, competitors, critics, and changes in the external environment. Styled from the highest-level political campaigns and our own experience in running and covering those campaigns, our crisis management is based on what will work, without guessing. We monitor how our clients are being talked about in real-time across multiple platforms and develop timely, effective response plans to deal with negative news and information.